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Occupations and Technologies
What could a taxidriver do with a drawing tablet? Searching for niche markets for outdated technologies Having prepared a handfull of design proposals for future uses of drawingtablets by taxidrivers, we went out for a ride and some interviews. Soon we were under the impression that all these London Cabbies do have nothing in common, except: – the fact that every single one of them had had a lot of celebrities on board, and every single one of them obviously enjoyed this. One of the drivers gave us a guided tour through his precious autograph book (which, unfortunately, was already falling into pieces), his favorite celebrity in there being Joan Collins; another one told us he kept promising his daughter to bring home some autographs but he hadn't managed to keep his promise so far – the fact that taxidrivers in London are not allowed to decorate their cabs with any personal belongings whatsoever – photographs of your children next to the driver's seat? No way, if you're a London Cabbie.
Design proposals Drawing its inspiration from both of these facts, our first design proposal was to make the cab itself an autograph book: Use the drawing tablet to collect the celebrities' autographs; use the seat textiles to create a design pattern of autographs already collected in this cab. The second design proposal took into account that companies may rent out their car's sides to advertising companies: Use this area as a meeting point between the adverts currently on display outside of the car and the messages currently being scribbled inside of the car; use the drawing tablet to communicate your mood whilst on the road. (with Milan and Richard.) |
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